information win.
| May 14, 2009 | Filled under everything's not lost |
today, my evening-school-pretend-business-plan won against 5 other teams. got a nice price out of it. the plan was judged by two people that deal with business-plans all the time, which was pretty interesting.
“our” plan was about a way how guests can plan their holidays better and get a lot of useful information before their trip to a destination. it’s actually pretty cool and i like it. made the presentation with prezi (on a train ride without a mouse but with a keyboard and the touchpad… boy that was hard…) and really like it. it was very simple and far from what you can make with prezi, but easy and fun at the same time.
but that doesn’t matter, what i wanted to show you was an example that I used in my presentation.
it’s a hotel in klagenfurt:
looks nice, doesn’t it? well imagine if they would use a marketing buzzword like “close to the lake”. wouldn’t be a lie at all.
click the detail to see the shocking truth :)
actually, yes, it is close to the lake. but what the satellite view shows is this:
there’s a very busy road before the hotel. followed by the train tracks, also a very, very busy train route. and right behind the hotel is the highway.
so yes, it’s close to the lake. but not at all a quiet place to relax, right? :)
the hotel is up for sale by the way.. guess why? guests don’t like it and there are more trains passing than ever, so the owner is a bit fed up with it…
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